From Layoff to Senior AE in 3 Weeks: Sezer’s Comeback Story

“It was the most personal recruiting experience I’ve ever had. WhatsApp voice notes, quick check-ins, support that felt real.” ⭐⭐⭐⭐⭐
After years closing enterprise deals in hardware sales, Sezer made the leap into SaaS, only to be laid off just months in. But he didn’t stay down for long. With hyrise’s support, he quickly landed a Senior AE role at Famly, where he owns the full sales cycle, drives strategy, and helps shape how sales is done.
An AE-Level Comeback
- Rebuilt fast after SaaS layoff, landing a senior AE role
- Drives full-cycle sales in the DACH region
- Strategic input shaping sales processes at Famly
- Trusted advisor on a product with social impact
The Turning Point
Sezer had worked his way up in Hardware Sales, ultimately handling enterprise clients in the life sciences industry. But after nearly five years, he knew he needed a new challenge.
“I never want to stand still. I’m always looking for the next step to grow.”
So he decided to enter the SaaS space, a move that felt right. But when a company-wide layoff hit just months in, he was left at square one.
“It was a setback. I’d left a secure job and suddenly found myself without a role.”
Discovering hyrise
After a sabbatical filled with travel and reflection, Sezer restarted his job search. He made one stop along the way at another SaaS company, but the role turned out not to be the right long-term fit. That made restarting the search even more important. Then a referral through his network introduced him to hyrise.
“Isabelle connected me to Malin and from the very first call, it felt personal.”
What stood out wasn’t just the speed of the process, but the care.
“Malin didn’t just throw offers at me. She really took the time to understand what I was looking for.”
The Transformation
Sezer was introduced to several roles, but one stood out: Famly.
“It didn’t take many suggestions. When Famly came up, I said right away - I’m really interested in this.”
He was drawn to the startup's culture and mission-driven product. Unlike in a large corporate structure, here he could influence real decisions.
“I didn’t want to just execute someone else’s plan. I wanted to shape the strategy and at Famly, I get to do that.”
The hiring process felt aligned from start to finish - what was promised in interviews was exactly what he found on the job.
“That’s rare. At Famly, the role turned out to be exactly what they described.”
Now, Sezer owns the full sales cycle in DACH, leads with trust, and brings his cross-industry experience into every deal.
Life After hyrise
Today, Sezer feels energized again. He’s helping to build processes, bring in new ideas, and grow with a team that values his input.
“This is exactly what I was looking for. A place where I can grow and contribute.”
“I didn’t just want another job. I wanted a place where my ideas mattered. At Famly, I finally feel like I can make a difference.”
Advice for Others
“Stay true to yourself. Relationships still matter in sales - people buy from people. And don’t let setbacks stop you. Every experience helps you grow.”
Ready for your own success story? Apply now with hyrise






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